SEO on social media
Marketing & Blogging

How to Do SEO On Social Media

If like me and you’re a social media junkie, then you will be happy to learn that you can do your blog SEO on social media. Here how to do SEO on social media.

I’m writing this today, partly to help a client out with both their SEO and social media, but also it always surprises me when bloggers don’t realize that – yes you can do SEO on social media. Ok a small amount of SEO but still enough that will impact your blog ranking in Google.

Here how to do SEO on Social Media and it very simple:

  Choose the best name for your Facebook Blog page

We all know that having a Facebook page for your blog is very beneficial. Especially when we are promoting our new blog post. So the best tip is to choose a unique URL for blog page.

Once you set up a Facebook page for your blog, and after getting 25 likes. Facebook will give you the ability to create a unique URL (or usernames as Facebook calls them) for the page.

Do pick a unique URL for your Facebook page as it heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business.

You can check out some different username options Facebook offers before selecting your one for your fan page.

Use Keywords Throughout Your Facebook Page

I’m sure you know about keywords optimization for your site. When doing SEO for your social media you still need to pay attention to certain area on the Facebook page; especially the About section, Mission, and photos, since these areas that are actually pulled from your Facebook page as SEO.

  • SEO Title: Your Facebook page name.
  • Meta Description: Facebook page name and the About section of your page.
  • H1: Your Facebook page name.

So filled out all section of your Facebook page as much as possible. Add captions to all photos and write as much as possible on the About page.

Don’t forget about Google+

While most people I speak to online hate Google+ – I actually really like it and enjoys using it.

Google does factors your blog SEO with how big your presence is on Google+. This mean, that Google will look at how active are active on Google+ and will decide where to rank you.

So my advice is to completely fill out your Google+ page tops to bottom, using the same method as you would with Facebook. So yes you would need a unique url for your Google+ page.

Spend 10 minutes each day on your Google+ page, whether it’s to post a link to your new blog post (when you do – also use many hashtags but I will get on that in a second), or posting your content into Google+ communities. Just be sure to post your blog content on Google+ to show Google that your site is worthy of positioning high on SERP (search engine result page).

Use Hashtags

I have found that using hashtags to be very beneficial to my SEO on social media. It links a blog post with a niche or an area, so for an example you wrote about a cat then when you post on twitter or on Google+, use the hashtags #cat #catblogger #crazycatwomen with a link to what you wrote. What Google does it will look at certain hashtags and to see what links there is so it can pull this out and put it on their search engine.

This does work on Twitter, Facebook, Google+ and Instagram.

Social Media Shares is the new Way to Get Backlinks

My pervious point does relate to this tip: A good way to rank high on Google SERP is how many backlinks your website received on social media. Google has built within their clever little bot’s signals that will look at a website backlinks and where it all coming from. One way it does this is by looking at every Tweets, Facebook and Google+ posts and look at both the connection from social media and your blog. Think of it as social media and SEO working together to give your website the backlinks it needs.

That is only a small factor on how to do SEO on social media, there are plenty more to say. As always I will open a forum and I’d be happy to answer any of your questions.

Anna Nuttall

Hello, it’s so lovely for you to join me. Let me introduce myself. I’m Anna Nuttall living in London and married to my husband, Richard. I worked in retail for ten years before I left and fulfilled my addiction to social media and blogging, where I’m now working as a fashion, lifestyle and travel blogger and also in digital marketing.


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