This is my end of summer and going into the autumn look. Those if I\'m honest, the day we took these photos felt like we were still in the middle of summer and Autumn was just a distant dream. ⠀
I\'m a little late to the linen dress trend that been filling up my Ig feed this summer. Still better late than never, here\'s a linen \'inspired\' dress from Primark. I say \'inspired\' as I don\'t think its strictly a linen dress and its proberbly some cheap knockoff.⠀
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#ukbloggers #ukstyle #fbloggers #fashionbloggers #fashionblog #primark #linendress #richmondpark #ootd #outfitoftheday #endofsummerfashion #londonfashion #fashionbloggers #styleblog #ukstyle #highstreetfashion #nature #london #fashiongram

This is my end of...

With Autumn just around the corner, It got me thinking of September/Autumn fashion and how I\'m looking forward to saying goodbye to my summer dresses and hello to oversize jumpers and cosy cardigan. I\'m trying to reclaim my love for the cardigan, a childhood fave of mine which I have seen to outgrown as I got older. ⠀
Starting with this Sainsbury TU embroidery cardigan which is so lovely to wear. I\'m now looking forward to wearing more cardigan throughout Autumn. Bring it on. ⠀
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 #ukbloggers #ukfashion #ukstyle #fashionbloggers #fashionblog #ootd #outfitoftheeday #autumnfashion #autumnstyle #cardiagan #tusainsbury #bloggerslife #fbloggers #autumnroutfit #30plusbloggers #summerfun #summertime #londonfashion #londonblog #londonfashionbloggers #londonfashionblog #hamptoncourt

With Autumn just around the...

When your husband surprised you with a big bouquet of flowers and your first thoughts is - quick let me put on a pretty dress and take a photo of me holding it!⠀
(The only problem with that - you look tired on photos hence me hiding behind this bouquet.)⠀
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#fashion #fashionblog #ukbloggers #fbloggers #fashionblogging  #fashionbloggers #londonbloggers #londonfashion #ukfashion #ukstyle #styleblog #ukfashiongram #flowers #bouquetofflowers #flowerspower #sunflowers #summerflowers #romanticflowers

When your husband surprised you...

Now the heatwave is coming to an end (they predicting rain and thunder later on today and I\'m excited!) I can now get back to what I\'m best at - posting pretty pictures while wearing pretty clothes. This was a DKNY dress  I brought from Tk Maxx, retailed originally as $145 - I got it for £10. Bargain! ⠀
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#ukbloggers #ukfashion #ukstyle #fashionbloggers #fashionblog #ootd #outfitoftheeday #summerfashion #summerstyle #dkny #polkadots #polkadotsdress #bloggerslife #fbloggers #summerdress #summeroutfit #30plusbloggers #summerfun  #summertime #londonfashion #tkmaxx #londonblog #londonfashionbloggers #londonfashionblog

Now the heatwave is coming...

A couple weeks ago, out of nowhere a butterfly flew into our home. This got me all emosh and I was certain it was an omen - a good omen. My husband just wanted it out of the house, but I wanted to keep it.⠀
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This butterfly picture was at London Zoo. ⠀
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#butterfly #ukbloggers #30plusbloggers #blogging #londonblogging #butterflyomen #mindful #vsco #lbloggers #goodmorning #goodmorningpost #lifestylebloggers #londonzoo #wildlifephotography #wildlife #wildlife_perfection #photography #wildlifephotography #wildlife_seekers

A couple weeks ago, out...

Current Mood: could quite happily sleep for the rest of 2020. ⠀
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#lion #ukbloggers #30plusbloggers #blogging #londonblogging #sleepylion #mindful #vsco #lbloggers #goodmorning #goodmorningpost #lifestylebloggers #londonzoo #wildlifephotography #wildlife #wildlife_perfection #photography #wildlifephotography #wildlife_seekers

Current Mood: could quite happily...

A Guide to Backlinks and How It Will Benefit Your SEO

For those who are serious about working on their blog/website SEO, then it time that you learn how to get backlinks and how it will be very beneficial to your blog/website.

What are Backlinks?

In SEO terms, it a link from an another website back to your site. So for example, say I link Home & Horizon blog, that is me linking to Lauretta’s site where it would be considered a backlink. (serious go visit Lauretta site, she’s awesome.)

What the big deals with backlinks?

  • They will send you traffic to your site. If someone clicks on that link, it will automatically send you traffic to your site.
  • It will help you rank better on Google. If you are able to have a link from a quality website, then Google will pick up on this and will make the site rank better on SERP (search engine result page).

There are more than two reasons why getting backlinks is a big deal, but those two I feel are the most important.

So why are they so important?

Remember me saying that Google is clever? The kind of cleverness that we couldn’t outsmart. Well when Google send the little bots to crawl your site, they will look for both inbound and outbound links. It another way for them to judge and to see how important and relevant your site is and where to rank it. It can be said the more backlinks you have, the more it will consider your blog/site to be important.

What the difference between inbound and outbound links?

  • Inbound links: links that are pointing your blog/website from another site.
  • Outbound links: links that I create that links to another blog/website. Like what I did for Lauretta site from my earlier example.

Anything else I should know about backlinks?

Yes, they do hold value and importance. But before you go all crazy with those backlinks there are a few things you need to know:

No Follow:

Back to this old gem again. Very briefly No Follow links doesn’t help the site you are linking to SEO. Google will see it as a block and will not consider it when they are ranking that site.

Do Follow:

A do follows link work in opposite direction. A do follow link will be telling Google to count it this link and website. It helps the other website rank well on SERP.

Though do hold up –  as I said in my No Follows guide. No follow links should only be used on paid links and on untrusted content.

If a brand has paid you money to write an article on something and given you a link (essentially an outbound link) –  then you should always use no follow as it will be picked up by Google and your site can be penalized.

An example I can give you for this, recently I changed around a few of my plugins and accidentally deactivated my ‘no-follow’ plugin. This makes all links no-follow, it’s a little easier for me to do it this way. Anyway, I received an email telling me that I had a bad link to a certain blog post from a company, what it was – I had a link that was essentially a do follow links and the person who emailed me, said it was bad for their SEO. They asked me to change it to no follow. No problem and it swiftly got sorted. The moral of the story is that all links need to be careful and for you make sure that you are following the no/do follow rules. I off course activated my ‘no-follow’ plugin.

Low-Quality Links:

Low-quality links are in the name. It links that will do you more harm than good. A link that lacks relevance and from an untrusted source. It often links to black hat SEO technique and often it outbound links that it basically spamming you and being a bit rubbish with your SEO.

How do I get these lovely backlinks then?

Getting backlinks from other blog/website is very easy. Here are some easy methods to get those love backlinks.

  • Comments on other people blog/website.
  • Link to the other bloggers. (*cough*me*cough*)
  • Write a valuable guest post that will link you back to your site.
  • Create a link on Social Media platforms.
  • Create a link on various forums and online groups.
  • Ask a blogger to link back to you.
  • Look for a roundup or sharing links blog post.
  • Look for high authority directories – directories that won’t send you low-quality links.
  • Put a link in your email signature.
  • Link back to a relevant blog post.

One last tip with building backlinks:

Don’t be afraid to do both inbound and outbound links. Google won’t penalize you for doing a few links. No, they will only penalize you if the links turn into spam and are filled with low quality. So be brave and get a link out there.

I think I have now said everything about backlinks. I hope you have enjoyed my guide to backlinks. As always feel free to ask any questions in the comments box.

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18 Comments
  • Patrick
    August 20, 2017

    So……do you want to write a guest post,Anna? I would happy to host you if you care to share!

  • Reginald
    August 20, 2017

    Wow…… You have done a great job here as regards to backlink. And one good thing about backlink is that it also helps the domain authority.
    It is nice reading your beautiful articles. This is myblog, https://www.thepagemagazine.com am looking forward in collaborating with you.

  • Iris
    August 20, 2017

    Really interesting and clear article!! Very useful to me as I’m just starting to understand better how SEO works!

  • John Mulindi
    August 20, 2017

    This is such a useful post. I write on SEO and I have picked some tips from this post.

  • Tina Gleisner
    August 21, 2017

    Excellent overview of links. About the only thing I would have liked to see is a description of how you’re using anchor text as I’m not sure I pay enough attention to this (here’s Moz description, https://moz.com/learn/seo/anchor-text)

  • John
    August 21, 2017

    I write on SEO, this will definitely help me.

  • Simon Gerard Manuel
    August 21, 2017

    I’ve read about it in the past but never really understood its importance. Would definitely want to link back to this article someday. Will reach out to you when I have relevant content. Thanks a ton for a very informative article!

  • Radif Rahman
    August 21, 2017

    Really helpful post, I will definitely follow as an active blogger.

  • Helen
    August 21, 2017

    Thank you for sharing this. I really needed it cause I am still new at blogging.

  • Satish
    August 21, 2017

    I feel that you had included all your real time experiences. Its very precise and loved it.
    Thank you for sharing.

  • Angela
    August 21, 2017

    Great tips! I think SEO can be overwhelming for new bloggers so this really helped. Thank you for sharing.

  • Tiff
    August 21, 2017

    Finally, a clear and concise article about SEO! Thank you so much! Can’t wait to read more from you 🙂

  • Tanya
    August 22, 2017

    This is such an awesome post! So many things to keep in mind when it comes to SEO – and backlinks is a biggie.

  • Anton
    August 22, 2017

    Thanks for sharing, Anna. Very interesting and i had always thought that sponsors wanted do-follow links to improve their SEO score. Have a question on link building. Should we focus on building links to the main page or specific article pages on our website instead?

  • Eloise
    September 3, 2017

    thanks for the info here! I need more traffic : ) ~wink~

  • donnabeth
    September 4, 2017

    Thanks for this clear and concise guide on backlinks! This is very helpful for an SEO newbie like me.

  • rachelonroute
    November 16, 2017

    Thank you for a great post -do you mind sharing what No follow plug in you use? This is something I would be interested in adding to my own blag!

  • Mariam
    November 28, 2017

    I also write extensively on major SEO topics, you have done well to explain what backlinks really are.

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